Hey Babes♥ I’m so excited to share with all of you that I’ve witnessed the signing ceremony of HWL Jewellery Sdn. Bhd and Swarovski Zirconia, working together to come up with precious jewelry brand named C88 Premier– Eternal Sparkles.
What exactly is SZirconia?
Swarovski stated on their site, the tag “made with Swarovski Zirconia” Indicates that the product contains 100% Zirconia that is precision cut and polished by Swarovski.
What makes it so special?
Zirconia is a created stone and it is a perfect simulated diamond in the world. Made exclusively in Austria, the finest raw materials are first carefully sourced, before being cut and polished to perfection by our qualified technicians. The material has a good harness and ranks 8.5 on the Mohs scale. (FYI- Diamond ranks 10, while Crystal ranks 6) They are ideal for everyday use, high resistance to daily wear and tear, and Zirconia is not glued but always set- like diamonds.
Wonder how does the Swarovski Zirconia C88 Premier Jewelry looks like? Let me show you a sneak peek of the jewelry that was showcased.
Isn’t it beautiful? I met Lina, the Swarovski’s Regional Business Development Manager for Indonesia, Singapore, Malaysia and we had a lovely conversation on the Zirconia gemstone. She showed me this wonderful ring made with Zirconia.
Simply love this Fancy purple Zirconia ring ♥ and wish I have one. The C88 Premier with gold is stunning as well!
HWL Jewellery Background
A brief story on HWL background- they were founded in yer 1985 and was known as Hup Weng Lee Trading Company carrying brand CAP88. HWL changed and registered as a private limited company in the year 1997. Now they announce their collaboration with Swarovski, using the Zirconia and we have the C88 Premiers.
Other than using the Swarovski Zirconia, the C88 Premier’s unique selling point are their:
- Strict quality control- given that they are a wholly owned jewelry production plant
- Diamond standard quality stone craftsmanship
- Their constant investment on machinery and technology
- Exceptional after sales service
If you are loving this amazing C88 Premier’s jewelry as I do, buy now!! I mean check out more pieces of jewelry that are available on their site C88 Premier’s- Eternal Sparkles. (simply because…Diamonds are a girl’s best friend!)
Thanks, HWL & Swarovski for the beautiful pen and having me for the event.♥